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The latest messaging app usage statistics show that WhatsApp has 2. Here you can find out all about worldwide messaging app usage. We have user demographics and usage statistics for seventeen different countries and regions, with diverse infographics. We continuously add countries, messaging apps, and updated usage statistics to this article — so check back on a regular base for the latest s! Source: Techcrunch. WhatsApp announced in mid-February on its blog that the messaging app is now actively used by over 2 billion people worldwide.

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From to drip campaigns, brands are using messenger apps to better connect with their users.

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But in some countries, neither Facebook Messenger or WhatsApp are even available. It's important to pay attention to the top messenger apps throughout the world, especially if you have an popular chat in other countries. With end-to-end encryption, WhatsApp a very secure messenger app that is favored by people in countries where security may be a major concern.

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Facebook's native messenger app doesn't fall that far behind WhatsApp with more than 1. Increasingly, brands have been integrating Facebook Messenger into their digital marketing strategy.

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Facebook Messenger and chatbots in particular provide a unique opportunity to acquire customers, nurture le, segment audiences and deliver highly relevant, targeted content. Wondering if chatbots can work for you? Here are 15 s a chatbot can help your business.

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Fairly popular due to its encryption and secret chat feature, Viber is often installed in phones as a secondary app. In addition to messaging, LINE offers free voice and video calls, as well as social groups, stickers, timelines, and even games. While it's fairly new popular chat the messenger app market, Telegram is the primary messenger app in Iran, Uzbekistan and Ethiopia.

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Depending on where your customers are, your choice in messenger app marketing will differ. Invest in messenger apps strategically and you'll be able to connect users across the globe.

Monthly active users (in millions) of the most popular messaging apps

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Getty Images. WhatsApp is has the most users worldwide, but Facebook Messenger dominates the U. WhatsApp is the most preferred messenger app in the world today.

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When it comes to marketing channels, Facebook Messenger is a unicorn in a sea of donkeys. WeChat isn't just a communication app, but also a social media app and a digital payment method. It also has features that let you find new friends nearby, as well as popular chat GPS function.

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While WeChat is most powerful in China, the app has users outside of China. In Turkmenistan, only a small handful of apps are accessible. IMO is one of them, and accordingly has a solid user base in the country.

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